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Writing for the Web

This category contains 2 posts

Mobile Content: If in Doubt, Leave It Out

We already know that web visitors on average read only 20% of text on a page. It is harder to read on a screen than it is to read on paper. People are impatient while online. They don’t read, they scan. The Nielsen Norman Group writes about what challenges exist when you are writing for mobile devices. … Continue reading

Content is King

The most beautiful images and the most ingenious use of color will only take your web pages so far. The most important facet of any good web page is good content. After all…Content is King Here are a few tips to keep in mind as you are writing your web copy. Start at the end: … Continue reading